About & editorial independence
AdExchange.forum is an independent directory and discussion site about Google MCM partners — the companies that can give a publisher access to Google AdX and Google Ad Manager under Multiple Customer Management, either as Manage Account or Manage Inventory.
It exists because this market is hard to compare. Terms are published inconsistently, approval times are advertised rather than measured, and most “best MCM partner” lists are paid placements. We list 56 partners with the same profile structure for every one of them, and let publishers vote and write about their own experience.
Who maintains the site
The site is maintained by a small independent editorial team with an ad ops and publisher monetisation background. It is not owned, funded or operated by any MCM partner, ad network, or by Google, and it is not a Google product or a Google-certified programme.
Content is a mix of member contributions — votes and written reviews — and editorial pages that summarise each partner's publicly documented terms. Editorial pages are written by the team; votes and reviews are never written by the team.
Corrections, data disputes and takedown requests: contact us at editorial@adexchange.forum. Partners may dispute any figure we publish about them, and we will correct or remove it if their own documentation says otherwise.
How independence is protected
- No partner can pay for a ranking position, a score, a badge, a review or a comparison outcome. Payment is never a factor in any ordering on this site.
- Rankings follow one published formula for every partner, documented on the methodology page.
- Negative reviews are not removed at a partner's request. They are only removed when they break the review rules, and the same rules apply to positive reviews.
- Every partner profile uses an identical structure — including pros and cons for all of them. No company is presented as flawless.
- Comparison pages report published figures and member sentiment side by side and do not declare a winner. The conclusion is left to the reader.
- Any commercial relationship, referral link or sponsorship is disclosed on the disclosure page and does not influence editorial content.
- Vendor claims are labelled as vendor claims, with a source link and the date we last checked them.
What we do not claim
We do not audit revenue, we do not test partners on our own inventory, and we do not certify anyone. Treat this site as structured publisher feedback plus documented terms — a starting point for your own due diligence, not a substitute for it.